Growth Strategy Partners, in association with the National Association of Sporting Goods Wholesalers, is pleased to announce a webinar designed to help shooting industry companies grow their businesses. The topic of this session is “Differentiate Your Products and Services to Increase Sales and Profits!”
If a customer was to ask every sales and service person in your company what differentiates your products or services from the competition, would that customer receive “good” and similar answers? Would the answers motivate him or her to buy from you?
Product and service differentiation is one of the key factors necessary to build an everlasting successful company, but many companies haven’t done a very good job at differentiating themselves. In this 1 hour webinar, Growth Strategy Partners, along with guest speakers Tim Lesser, the VP of Product Development from Leupold & Stevens, and one other special guest will share with you concepts from the basic to more advanced on:
- Why differentiation matters
- How to differentiate your products and services
- Examples of successful, and not so successful, differentiation strategies
- How to build an improved differentiation program
This very interactive webinar is designed for the President, owner, and leader of sales, business development, marketing or product development for manufacturers and distributors in the shooting sports industry.
Date: July 14, 2016
Time: 1 – 2 PM Eastern
Click here to watch the recording.